The trademark process usually goes smoothly if a proper trademark search and application is prepared and submitted. However, when the U.S. Trademark Office examines a trademark or when a company objects to a trademark a legal proceeding is filed in the Trademark Office.
This proceeding, called either an opposition or a cancellation proceeding, is similar to a trial held in a Federal court. The Trademark Trail and Appeal Board (TTAB) oversees these proceeding and, after a trial period, issues a ruling. The ruling may cancel your trademark or prevent it from being registered.
Proceedings before the TTAB almost always require an experienced attorney who can present the proper case to acquire or preserve your trademark rights.
Contact us if you are involved in a Trademark Office proceeding or if your trademark application is not approved by the Trademark Office. We can be reached at (415) 355-4529 or by email.